Comparisons

Web analytics alternatives for traffic, revenue, and product teams

The best analytics alternative depends on the decision you need to make: which campaign brought a customer, which page readers use, or which product behavior predicts retention. Start with that decision before comparing prices.

Find your comparison

Set a fair comparison budget

Write down your monthly traffic, custom events, number of sites, team access, and required history. A pageview allowance, an event allowance, and a project limit are not interchangeable. Include the time needed to maintain purchase events or reconcile refunds.

Events and pageviews are different billing units. Goals and other tracked actions can increase event usage. Compare the same installation settings, billing term, currency, and retention period. Check current AnalyticFast pricing before subscribing.

Evaluate with your own data

1. Run both tools on a small representative site for the same dates.
2. Use a tagged campaign and complete a test checkout, then refund it.
3. Check timezones, currencies, attribution settings, consent, and excluded traffic before explaining a difference.
4. Export the reports you must retain before retiring a tool. There is no promise that historical visitor identities can be imported.

Each guide links to the vendor’s own sources and records the date checked. These pages are written by AnalyticFast; the selection advice is our assessment. Competitor names belong to their respective owners.

Official sources

• DataFast official plans — checked 2026-10-31
• Plausible official plans — checked 2026-10-31
• Fathom Analytics official plans — checked 2026-10-31
• Simple Analytics official plans — checked 2026-10-31
• Google Analytics official plans — checked 2026-10-31
• PostHog official plans — checked 2026-10-31
• Umami official plans — checked 2026-10-31
• Mixpanel official plans — checked 2026-10-31